Underwear and shapewear campaigns celebrating every body type

We love the recent emergence of underwear and shapewear brands celebrating every body type, including female-owned brands taking the industry by storm.

Celebrate Your Body: Discovering Lingerie for Every Body Type

Iconic Lingerie Brand Advocates Body Positivity With Their Stunning New Campaign

13 Best Shapewear Brands 2023, including Skims, Yitty and Spanx

Skims is launching a menswear collection: Kim Kardashian's US$4 billion shapewear brand will sell boxers and briefs, with football legend Neymar and NFL player Nick Bosa promoting the collection

Self-Love Shapewear Campaigns : Step Into Self-Love

Celebrate Your Body: Discovering Lingerie for Every Body Type

Body Neutrality Movements : Health at Every Size

The Best Shapewear for Women That *Actually* Works

Body-positive underwear brand Parade debuts diverse campaign