Visual identity is vital to branding, but there is more to brands than what you see

Marketers put a lot of focus on making the visual identity of a brand distinctive and memorable. For this reason, it is not uncommon for the visual representations of a brand to be the first thing that we associate with them. But branding encompasses more than the visual elements of the brand, and t

The Transformation of Brand Identity and Its Role in Marketing

Good design is key to the visual representation of a brand

How to Establish Brand Identity, Designer Websites

Building your brand in digital spaces takes intentional effort

Brands are more than just a logo, name or slogan — a brand's intangible elements are most important

Brand Identity vs Visual Identity - Understanding the Difference

Why Your Brand Needs A Strong Visual Identity

What Is Brand Identity and Why Is It Important? - Proof Branding

What Is a Visual Identity and Why Does It Play a Crucial Role in

Strong brands generally share some common characteristics

Brand Identity: What It Is and How To Build One

Mac Ryan Creative

Brand vs. Visual Identity: Key Differences Your Company Should Know