What it takes for a brand to be loved and lovable

Consumers expect their love brands to motivate them towards more climate-friendly behaviour.

Minimum Lovable Product (MLP): What Is It and How to Build One?

Radka Minarechová - author

What Makes Customers Loyal to a Brand?

PDF) You're so lovable: Anthropomorphism and brand love

A Practical Guide to Understanding and Building Brand Love, by Loyalty Science Lab

Minimum Loveable Product (MLP) vs. Minimum Marketable Product (MMP) vs. Minimum Viable Product (MVP)

Why Loving Yourself Is The Key to Success

Consumer strategy helps figure out how to use brand love

How to make your brand more lovable - New Food Magazine

Why Is 'Bob's Burgers' So Freakishly Lovable? This Guy. - The New York Times

A Practical Guide to Understanding and Building Brand Love, by Loyalty Science Lab

10 ways how to make your brand more loved

Building Brand Love in B2B

Lovable Props