Feminists attack 'cynical' new 'Hello Me!' ad Wonderbra campaign

Wonderbra's old poster, which featured supermodel Eva Herzigova with the slogan 'Hello Boys', is being replaced by 'Hello Me!' aimed at empowering women.

Feminists attack 'cynical' new 'Hello Me!' ad Wonderbra campaign

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The New Wonderbra Advert Accused Of Being Sexist - LBC

Opinion: Does the new Wonderbra advert demean or empower women

Opinion: Does the new Wonderbra advert demean or empower women

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Wonderbra's 'Hello me!' campaign

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Wonderbra takes on new perspective with Hello Me campaign