Inside Vera Bradley: How Barbara Bradley Baekgaard Built A Company

Handbag and luggage maker Vera Bradley is the No. 1 midsize company for employees, a Forbes and Statista analysis finds. And the secret behind its worker-focused culture lies within cofounder Barbara Bradley Baekgaard, and a commitment to “keep the F in Fun.”

Robert Wallstrom on LinkedIn: Inside Vera Bradley: How Barbara Bradley Baekgaard Built A Company As…

Leanne Shupe (@leanneshupe) / X

Samantha Todd-Ryan (@SamanthaLTodd) / X

Secrets of Wealthy Women: Barbara Bradley Baekgaard on Becoming a Self-Made Millionaire - WSJ

An Exclusive Look Inside Vera Bradley's First Hotel

Inside Vera Bradley: How Barbara Bradley Baekgaard Built A Company As Whimsical As Its Creations

Vera Bradley's 40 years of patterned totes began with a knock at the door

Vera Bradley bags shop at the Pru – Boston Herald

Leanne Shupe (@leanneshupe) / X

Inside Vera Bradley: How Barbara Bradley Baekgaard Built A Company As Whimsical As Its Creations

VB Cares – Vera Bradley

Vera Bradley: How the Empire Began