Primark hails 'critical role' of digital marketing amid wider online push

The value retailer is looking to beef up its digital marketing capability in a bid to offer more personalised content to consumers, as the business eyes the launch of a new customer-facing website next year. 

Digital Journey of 3 Fashion Retail Giants - Primark, H&M and Asos.

How brand partnerships have helped English Heritage bring history

Primark highlights role of digital offering as sales improve

Why is Primark denying digital?

UK Tech 100: The 100 most influential people shaping British

Tech 100 2019: the Most Important and Impactful People in UK

No-Sell Social: How Primark Maximised Its Online Presence During

General Mills ups focus on 'connected commerce' claiming it is

Celebrating effective leadership and IPO lessons: Your Marketing Week

Primark dodges the e-commerce bullet – School of Marketing

Primark expands click-and-collect trial as footfall rises

Artur Morna on LinkedIn: Primark highlights role of digital

Untitled - Page 199