Explained: Brand Style Guide

A Brand Style Guide can sometimes be referred to as ‘Brand Guidelines’, ‘Brand Book’, and even ‘Brand Bible’. However, all of these terms represent roughly the same concept: a set of rules that explain how your brand works, or even more simply, a guide to your brand (nifty, 2012).

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Start with a simple brand guideline template or cheat sheet -- While you should have a more compr…

Explained: Brand Style Guide

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