Will Consumers Knock Off Buying Lululemon Dupes After Wearing The Real Thing? - RetailWire
Buying knockoff goods may carry a stigma for some consumers, but not Gen Zers. They are not only unbothered buying duplicates (AKA dupes) of brand-name goods, they have begun celebrating knockoffs on social media.
Lululemon Dupe Controversy on TikTok Raises Intellectual Property and Passing Off Concerns - Barnard
Campaign of the Week: Lululemon, Dupe Swap
Dupes' clothing, perfume craze lures holiday shoppers as major brands fret
RetailWire
Doug Stephens on LinkedIn: Lululemon's brilliant dupe strategy should be duplicated by every brand
Liza Amlani on LinkedIn: #braintrust #retail #retailnews #lululemon #stores #dupes # #cx #tri
Liza Amlani on LinkedIn: Lululemon Has A Bold Strategy For Dealing With Dupes
Campaign of the Week: Lululemon, Dupe Swap
Searches for Dupes Are Beating Out Those for the Real Thing
RetailWire Weekly Recap
The market for dupes is booming - Marketplace
Liza Amlani on LinkedIn: #braintrust #retail #retailnews #lululemon #stores #dupes # #cx #tri