Digital transformation for luxury brands – How to add value in a

Luxury digital The digital strategies of luxury brands run the gamut from avant-garde (Burberry) to retrograde (e.g. Celine [LVMH] and most old-fashioned watch brands, such as Vacheron Constantin & Blancpain, that refuse to do eCommerce). Whether through ignorance, fear or conservative (reactionary) thinking, luxury brands have generally been slower to move. Digital transformation for luxury brands has, for

Digital transformation for luxury brands – How to add value in a luxurious way [Infographic]

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Infographics

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Savings-Smart Luxury Brands Branding infographic, Luxury brands marketing, Luxury branding, lvmh subsidiaries

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