Chart: Gen Z: The More Sober Generation

This chart shows the share of U.S. respondents who regularly consume the following types of alcohol, by generation (in percent).

Adam Jablin on Instagram: Gen Z is leading the way towards a more

Chart: Gen Z: The More Sober Generation

Why GenZ Is Drinking Less And What This Means For The Alcohol Industry

Gen Z are sober curious: Unpacking younger generations' c

Sober Curious and Alcohol Statistics

Murphy Research on LinkedIn: #millennials #genz #marketresearch

The Rise of Non-Alcoholic Beverages: A Cultural Shift Across

The Kids Are Alright, They're Just Sober Now - San Diego Magazine

Young People in UK Don't Drink Alcohol Because It's 'Cool Now

Sober Curious Gen Z and Millennials Have Sparked the Next Health

Debunking Millennial Myths: Millennials as “The Sober Generation