Welcome Back, JCPenney Catalog - Multichannel Merchant

JCPenney said in 2009 that it was dropping catalogs because they had become a tool to browse merchandise before shopping online or in JCPenney stores. Which, precisely, is why omnichannel retailers are now adding catalogs to their arsenal of marketing tools.

JCPenney Builds Momentum with Multi-Year, Self-Funded $1 Billion Reinvestment Plan and Commitment to Make Every Day and Dollar Count for Families Across America

Is Target Seeing Red Over J.C. Penney's New Look?

The State of the Catalog is Healthy - Multichannel Merchant

JC penney

Applying Discounts and Promotions on Ecommerce Websites

CSA - Nov/Dec 2019 by ensembleiq - Issuu

The Top 25 Consumer and Retail Consultants and Leaders of 2023

Welcome Back, JCPenney Catalog - Multichannel Merchant

Macy S and JC Penny, PDF, Retail

Macy S and JC Penny, PDF, Retail